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Hà Nội,
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- Proposing integrated marketing strategy for Elite Fitness on yearly basis following by details action plan
- Managing and coordinating the operation of daily marketing activities and effort between marketing and other department and clubs in Vietnam.
+ Club marketing: direct marketing events, member retention activities, branding (signage, logo, brand exposure in local market)
+ PR and branding: Managing KOLs, brand ambassador, press relationship, brand and content check and approving, all PR and advertising activities. Content planning and scheduling
+ Digital marketing and telemarketing: Creating digital offer on Facebook and google ad, running telemarketing campaigns. Managing social media presence and direct programs to improve social media reputation and recognition
+ Content and visual production such as branding photoshoot and campaign key videos
+ Branding event and campaign, member engagement activities
- Allocating budget, set up and monitor KPI and other task management system.
- Setting up and running management system including guest registration system, lead tracking system, campaign management, project management and digital/telemarketing tracking system (marketing and sales automation from digital marketing to tele-marketing to appointment to clubs.)
- Training marketing and head of clubs of marketing plan and implementation.
- Evaluation & reports on Marketing activities
- Bachelor or Master Degree in Marketing, Communications or related fields
- Proven 05+ years’ professional experience as a Marketing Director
- Have strong knowledge and experience in the service/ hospitality/ retail industry (Fitness industry is preferable)
- Experience with strategic planning, marketing research and analytics to influence strategy and assess the effectiveness of marketing campaigns.
- Strategic & planning skills
- Excellent leadership and organization skill
- Negotiation and communication skill
- Excellent multitasking skill
- Metrics-driven marketing mind with eye for creativity
- Proficiency with online marketing and social media strategy
- Proficiency in English
Founded in 2010, Elite Fitness has expanded rapidly to include 14 health and fitness clubs throughout Vietnam. More than a premium fitness chain with world class service, in all our practices, Elite Fitness focuses on the philosophy of Living Elite and strives to be the trustworthy place for providing education and sharing happiness of a daily workout. Elite Fitness wants to allow every member to become happier and unstoppable in life. We all believe that Living Elite is a combination of Fitness – Health – Happiness! Living Elite = Fitness + Health + Happiness We are looking for High Performers who have a natural desire to drive results. At Elite Fitness, we don’t hire skills, we hire talent. We know that skills are learned; it's the talent of the team that sets us apart from our competitors. If the following values resonate with you, apply TODAY. We can't wait to watch you grow and thrive in your new role. • Your high drive for economic gain helps provide motivation through long projects and assignments. • You have no problem standing up for what you believe is right and you love to impart this Individualistic energy into others as well. • You are flexible, able to take or leave the power or clout that comes with a job title or assignment. • You are concerned for others without giving everything away. You are a stabilizer. • You understand the need to have structure and order, but you are not paralyzed without it. • You are passionate about learning for its own sake. You are continually in learning mode and bringing a very high degree of technical or knowledge base credibility. Come and get fit with us, Elite Management.
